We don’t just build stores. We build the entire customer journey.
At Rainy City, we understand that a beautiful store is just the beginning. Our data-driven, full-funnel approach ensures every customer touchpoint, from the first ad click to checkout and beyond, is optimised for performance, turning visitors into loyal customers.











£100M+ revenue. that’s why brands choose us.
Forget disconnected strategies. We control every step, from driving qualified traffic with targeted marketing to optimising your checkout experience for maximum sales. Our approach ensures your ecommerce business succeeds from awareness to advocacy.
Bespoke Shopify design & development
We craft high-performing, fully custom Shopify stores that are fast, scalable, and designed around your customer journey.
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Shopify migrations
Migrate to Shopify with zero drama and downtime. We’ve moved brands from WooCommerce, Magento, and BigCommerce, all while protecting SEO, maintaining that data and improving UX in the process.
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Paid ads
Covering Meta, Tiktok and Google. $100M+ tracked revenue and counting. Our cross-channel ad campaigns are full-funnel, customer-first, and always ROI-driven. Every pound spent is tracked, tested, and optimised.
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Conversion rate optimisation
Through A/B testing, UX enhancements, and data-backed changes, we turn browsers into buyers and one-time shoppers into loyal customers.
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Ongoing support
Your journey begins—not ends—at launch. With our growth retainers, you’ll get consistent, strategic input from a team that delivers measurable wins, and keeps you in the loop every step of the way.
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