Here’s your complete guide to the 2023 eCommerce holiday calendar. If you own an eCommerce brand, these key dates will give you a chance to connect with consumers.
Not every holiday will be relevant to your brand, but it’s likely that a few may relate to you. Make sure you take note and don’t miss the chance to create opportunities from these holidays.
January
It’s a New Year and a fresh start for most people. It’s important to create opportunities for your customers to achieve their goals, whether that be embarking on a health journey or trying something new.
1st January- New Years Day
1st-31st January- Dry January
1st-31st January- Veganuary
19th January- Get To Know Your Customers Day
22nd January- Chinese New Year
24th January- National Compliment Day
25th January- Burns Night
26th January- Australia Day
26th January- National Spouse’s Day
February
We’re truly into the New Year by this point, the health kicks start to fade and the holidays begin to get creative.
2nd February- Groundhog Day
9th February- National Pizza Day
12th February- Super Bowl
13th February- Galentine's Day
14th February- Valentines Day
17th February- Random Act of Kindness Day
20th February- Love Your Pet Day
20th February- Family Day
21st February- Pancake Day
March
Spring is starting and March is packed full of fun! Take advantage of the good morale amongst your customers.
2nd March- World Book Day
6th March- National Dress Day
8th March- International Women’s Day
17th March- St. Patrick's Day
19th March- Mother’s Day (UK)
20th March- International Day of Happiness
25th March- International Waffle Day
April
Brace yourselves, April is a busy month for holidays- as always, planning ahead is essential.
1st April- April Fools’ Day
7th April- Good Friday
9th April- Easter Sunday
10th April- Easter Monday
10th April- National Sibling Day
11th April- National Pet Day
20th April- Get to Know Your Customers Day
21st-22nd April- Eid
22nd April- Earth Day
23rd April- St. George’s Day
30th April- World Honesty Day
May
The cold weather is on its way out and things are starting to brighten up! Be sure to make the most out of the good morale.
1st-31st May- Mental Health Awareness Month
2nd May- Brothers and Sisters Day
4th May- Star Wars Day
5th May- Cinco de Mayo
11th May- National Eat What You Want Day
13th May- Eurovision Song Contest Final
13th May- World Cocktail Day
14th May- Mothers Day (US)
17th May- World Baking Day
25th May- National Wine Day
29th May- Memorial Day
29th May- Spring Bank Holiday
30th May- National Creativity Day
31st May- National Smile Day
June
People are looking forward to their summer holidays and there’s good vibes all round! Take note of these dates while everyones getting into the summer spirit.
1st-30th June- Pride Month
2nd June- National Doughnut Day
5th June- World environment Day
8th June- Best Friends Day
10th June- World Gin Day
14th June- American Flag Day
15th June- National Beer Day (UK)
18th June- Fathers Day
21st June- First Day of Summer
21st June- National Selfie Day
30th June- Social Media Day
July
We’re over halfway through the year, take a step back and take some time to check your business.
1st July- Canada Day
4th July- American Independence Day
7th July- World Chocolate Day
18th-19th July- Islamic New Year
20th July- Get To Know Your Customers Day
26th July- Back to School (ends early September)
30th July- International Day of Friendship
31st July- National Avocado Day
August
There’s an assortment of days for everyone in the eCommerce holiday calendar for August. Remember, not every holiday will suit your brand, don’t force it.
8th August- International Cat Day
9th August- Book Lovers Day
10th August- National Lazy Day
11th August- Son and Daughter Day
19th August- World Photography Day
24th August- Burger Day
26th August- International Dog Day
28th August- Summer Bank Holiday
September
The summer holidays are over and the kids are back to school. Perhaps it’s time for a promotion to keep the high spirits for a little longer?
4th September- Labour Day
5th September- Back To School (differs for locations)
6th September- Read A Book Day
10th September- National Grandparents Day
16th September-3rd October- Oktoberfest
16th September- World Guacamole Day
23rd September- First Day Of Fall
27th September- World Tourism Day
October
We’re into Q4 (arguably the start of the real holiday season), it’s time to embrace the cosy weather and get your favourite festive mugs out.
1st-31st October- Black History Month
1st-31st October- Breast Cancer Awareness Month
1st-31st October- Go Sober For October (stoptober)
1st October- International Coffee Day
1st October- World Vegetarian Day
10th October- World Mental Health Day
16th October- World Food Day
25th October- World Pasta Day
28th October- National Make A Difference Day
29th October- National Cat Day
31st October- Halloween
November
Brace yourselves, November is a hectic month! Black Friday Cyber Monday is fast approaching.
1st-30th November- Movember
1st November- World Vegan Day
5th November- Bonfire Night
11th November- Remembrance Day
11th November- Singles’ Day
12th November- Diwali
December
Most people have probably done their holiday shopping in November, although the last minute buyers are always inevitable.
Make sure you’re transparent with your customers with delivery times to avoid any dissatisfaction.
7th-15th- December- Hanukkah
14th December- National Free Shipping Day
22nd December- Winter Solstice
24th-25th December- Christmas Eve and Day
26th December- Boxing Day
31st December- New Years Eve
We hope this eCommerce holiday calendar for 2023 is useful. As we said, not every holiday will be suited to your brand but there may be a few which could help increase conversions for your store!
