Sales Development Representative (SDR)

We’re looking for a Sales Development Representative (SDR) to help grow Rainy City’s client base by driving outbound outreach, supporting strategic partnerships, and nurturing event-based opportunities.

As part of the Sales and Marketing team, you’ll be responsible for identifying and engaging new prospects, running outbound campaigns, and developing creative ways to connect with eCommerce brands. You’ll also play a key role in supporting our events programme, from sourcing speakers and sponsors to converting attendees into qualified sales leads.

You’ll work closely with our Sales and Marketing Managers and gain exposure to all aspects of the sales cycle, from campaign planning and CRM management to messaging strategy and lead qualification.

This is a hands-on, fast-paced role suited to someone proactive, organised, and commercially sharp. We’re looking for someone who’s done this before and is ready to bring ideas, test approaches, and help build a reliable, repeatable sales engine.

Experience and skills:

  • ● Experience in a similar role focused on outbound sales, lead generation, or business development
  • ● Strong written and verbal communication skills, with the ability to write and refine outreach messaging
  • ● Comfortable using sales tools and CRMs such as Close, HubSpot, Lemlist, or similar
  • ● Confident managing outbound campaigns via email and LinkedIn, including sequencing, follow-up, and reporting
  • ● Strong organisational skills and attention to detail, especially in managing CRM data and tracking lead activity
  • ● Comfortable reaching out to senior stakeholders and adapting messaging based on prospect type
  • ● Analytical mindset with the ability to report on outreach performance and optimise strategy
  • ● Experience supporting branded events, including identifying potential speakers, sponsors, and post-event follow-up
  • ● Ability to transition event contacts into qualified leads or new client opportunities
  • ● A general understanding of eCommerce and digital marketing, and an interest in the Shopify ecosystem
  • ● Self-motivated, goal-oriented, and able to work independently with support from the wider team

 

Responsibilities: 

  • ● Identify and engage potential clients through outbound channels, including email, LinkedIn, and other platforms
  • ● Create, manage, and optimise outbound campaigns to generate new sales opportunities
  • ● Re-engage past prospects using CRM data and track lead status through the sales funnel
  • ● Source and approach speakers and sponsors for events, and manage outreach and communications
  • ● Work closely with the marketing team to support event planning and lead capture
  • ● Follow up with event attendees and convert interest into qualified sales conversations
  • ● Maintain and update CRM records, ensuring data accuracy and lead tracking
  • ● Collaborate with Sales and Marketing Managers to refine messaging, outreach strategy, and targeting
  • ● Track and report on outreach and campaign performance metrics
  • ● Contribute to internal sales collateral and outreach materials
  • ● Support the Directors with lead qualification and prep for new business meetings
  • ● Work collaboratively with internal teams to ensure smooth handover of qualified leads

 

Why Rainy City?

At Rainy City, we offer a supportive, growth-oriented environment where you’ll have the opportunity to develop your skills and take on meaningful projects from day one. We value clarity, ownership, and high standards and we’re committed to helping our team progress in their careers.

What We Offer:

  • ● Clear career progression and development plans
  • ● Flexible working hours
  • ● Hybrid working: 1 day per week in our Leigh office, the rest remote
  • ● Company-wide bonus scheme
  • ● Partner revenue share: 10% agency credit for the first 3 months of referred work
  • ● 1 Friday off per quarter
  • ● Your birthday off
  • ● 1 additional day of annual leave for each year of service
  • ● Sabbatical leave scheme: 1 month of paid leave after every 5 years of service
  • ● Office snack box
  • ● High-spec Apple equipment
  • ● Regular Friday quiz with prizes

 

Think this is for you? Send us your CV and cover letter and we can chat > 
careers@rainycityagency.com