Rainy City collaborated closely with From Jaipur With Love to deliver a comprehensive solution. The project centred around a complete redesign with a focus on creating a compelling visual narrative that reflected the rich cultural heritage of their handmade rugs. We introduced new storytelling elements throughout the site to enhance the customer journey, showcasing the craftsmanship behind each rug and building an emotional connection with the brand. 

The team developed a seamless, mobile-optimised shopping experience, improving usability across devices to ensure a frictionless customer journey, especially for international buyers. Another key aspect was the integration of advanced international shipping and payment systems, tailored for From Jaipur With Love’s global customers. Special attention was given to optimising high-resolution images, striking a balance between visually rich design and website performance. 

The redesigned website beautifully conveys the bespoke, artisanal nature of From Jaipur With Love’s products while offering a smoother and more engaging user experience. Engagement across the site significantly improved, particularly in international marketing, where the seamless user experience and enhanced storytelling resonated with a global audience. The new design, paired with the optimised mobile experience, and international shopping integration, allowed the brand to appeal more effectively to customers worldwide. Rainy City continues to provide post-launch support, including seasonal updates and ongoing performance optimisations, to ensure long-term success.